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C-suite strategic stakeholder engagement with a marketing mindset

C-suite strategic stakeholder engagement with a marketing mindset

by Jennifer Benedek | C-Suite Professionals, Marketing, Marketing Consulting | 0 comments

C-suite executives must find the best ways to approach stakeholder engagement to build and preserve a positive reputation. Using a C-suite strategic stakeholder engagement with a marketing mindset significantly enhances C-suite credibility and company reputation to...
How tracking business data makes informed decisions and growth

How tracking business data makes informed decisions and growth

by Jennifer Benedek | Marketing, Marketing Consulting | 0 comments

In the dynamic landscape of modern business, data has emerged as a powerful tool that fuels informed decision-making. Tracking business data empowers companies to make more informed decisions, refine their marketing and sales approaches, and identify areas for growth...
Outsourcing your marketing projects – 3 tips for successful outcomes

Outsourcing your marketing projects – 3 tips for successful outcomes

by Jennifer Benedek | Business, Content Marketing, Copywriting, Marketing | 0 comments

The First Step: Deciding to Outsource Marketing Projects Outsourcing your marketing projects can feel different as a business owner. It only feels like yesterday when I decided to outsource my very first marketing project. The first outsourced marketing project I...
How do you continually and effectively increase your business value proposition?

How do you continually and effectively increase your business value proposition?

by Jennifer Benedek | Business, Guest Blog, Marketing | 0 comments

Are you promoting the value proposition that you offer to your current clients? I know this is likelyfront of mind in your marketing and sales to obtain new clients. But have you thought aboutcontinually reinforcing your value to your current clients? Often, we don’t...
How a SWOT helps with the bigger business picture

How a SWOT helps with the bigger business picture

by Jennifer Benedek | Marketing | 0 comments

What is a SWOT? A SWOT analysis is named after its contents – where the business analyses its strengths, weaknesses, opportunities and threats.  Conducting a SWOT forms part of a situational analysis as part of a larger marketing plan. The SWOT analysis of a...
How customer feedback can be one important way for businesses to thrive

How customer feedback can be one important way for businesses to thrive

by Jennifer Benedek | Market Research, Marketing | 0 comments

Customer feedback can not only mean increased revenue for your business, but also helps maintain your brand and your reputation. Your customers are your biggest assets. I believe customer feedback is the coiled spring that catapults your company forward. It will...
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